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Live demos or demonstration videos are as simple as they sound but can be complicated to master. They are live demonstrations of a product or service you or a company provides. It provides an opportunity to showcase exactly how a product or service works, or can solve a problem for someone else. Live demos can easily be the reason why some companies are beyond successful and others are not. Remember, the primary purpose of hosting live product demonstrations is to close a sale and, in turn, generate more revenue for the company or you. A live demo funnel can help to achieve more qualified sales and leads. This is because you are showing the potential customer more than just words. People love to see proof and feel more comfortable purchasing if they see it. Just like the common phrase goes,

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The very first thing you need to have on your video is a strong headline that encourages people to watch the remaining video and stay for longer. This is very important because you need to create interest and some curiosity from the very start and tap into the mind of your potential customer otherwise most people will not hang around for long and your conversions will suffer badly.

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Live video streaming just might be the next ‘big thing’ in the world of digital marketing. And as every digital marketer should know, keeping up to date with the latest developments is key if you want to stay ahead of the competition. What’s more, is that live video streaming could end up being something that changes the whole world. In the same kind of way that cloud computing could potentially change the way all of our technology works and the way we do everything, live video streaming has the potential to impact every major aspect of our lives.

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